Chicago Bulls Star Breakout Season: Chicago’s New Franchise Cornerstone?
Coby White has emerged as a breakout star for the Chicago Bulls during the 2024–25 season, putting together the best year of his career so far. Averaging a career-high 20.4 points per game, White has taken a significant leap from his 19.1 points per game last season, showcasing growth in both his scoring and leadership. His efficiency has also improved noticeably, as he’s shooting 45.3% from the field, 37.0% from beyond the arc, and 90.2% from the free-throw line. These shooting splits translate to a 60.1% true shooting percentage, a new personal best that highlights his maturation as an offensive threat. This combination of volume and efficiency has made him one of the most reliable contributors on the Bulls roster this season.
Beyond scoring, White’s overall contributions have expanded as well. He’s averaging 4.5 assists and 3.7 rebounds per game, both improvements over his previous career averages. As the team’s leading scorer, White has become the primary ball-handler among Chicago’s guards, stepping into a much larger role with confidence. His influence on the game now surpasses that of his more experienced teammate, Nikola Vucević, while other guards such as Lonzo Ball and Tre Jones have played smaller roles. In the context of recent Bulls history, few point guards have demonstrated the kind of two-way production and consistency White is showing this year.
White’s rise has not gone unnoticed across the league. He finished second in Most Improved Player voting last season and was named Eastern Conference Player of the Month in March, two accomplishments that reflect his growing reputation. Bulls fans and the organization have rallied behind his development, as he’s shown increased poise, accountability, and leadership throughout the season. Even after difficult losses, White has remained vocal and determined, demonstrating the kind of mindset associated with franchise players. His evolution has shifted public perception, changing his image from a streaky scorer to a core piece for the team's future.
Looking ahead, White appears to be a central figure in Chicago’s long-term plans. The Bulls acquired Josh Giddey to handle more of the offensive initiation, which allows White to play more off-ball and maximize his shooting strengths. Still, he continues to make plays as a secondary ball-handler, averaging 4.5 assists per game. At just 25 years old, White’s age and production make him a strong candidate for a contract extension worth up to four years and $89 million. Chicago’s front office clearly views him as a foundational piece, and his performance this season has validated that belief.