Why UFC Fans Should Care About Canelo vs. Crawford
On September 13th, the world will finally get to witness the long-awaited super fight: Canelo Alvarez vs. Terence Crawford. On paper, this looks purely like a boxing fan's dream fight. However, UFC fans are ecstatic too, because the UFC has been all over this event, playing a crucial role in its creation.
Dana White isn’t just lending his name to the promotion. He’s headlining it through Zuffa Boxing, his long-awaited move into the boxing game. Also backing Dana White and Zuffa Boxing is the TK Group, the same parent company that also happens to be the majority owner of the UFC and WWE. Even UFC commentator Jon Anik has jumped on board, lending his broadcasting talents for the super fight, making this feel less like a “separate sport” and more like a crossover production. For UFC fans, that means this isn’t just a boxing card. It’s a glimpse at how the UFC’s promotional muscle is being tested outside the Octagon.
Then there’s the fight itself. Canelo Álvarez, one of the biggest global stars in boxing, is a four-division world champion known for his pressure, heavy hands, and signature body work. He’s tested against elite opposition for more than a decade and has built a reputation on durability and discipline. Terence Crawford, meanwhile, is widely regarded as one of the most complete fighters in the sport. A slick switch-hitter who can adapt mid-fight, Crawford has an uncanny ability to adjust his game plan and close the show the moment an opponent slips, which has never failed him, and his record proves it. What makes this clash compelling for fight fans of all stripes is that it has the same appeal as a massive UFC main event: two champions at the peak of their powers, colliding in a fight that could redefine legacies.
For UFC fans, this isn’t about picking sides between sports. It’s about recognizing how UFC leadership is shaping the broader fight landscape. If Canelo vs. Crawford delivers as expected, it won’t just be a historic night for boxing; it will be proof that Dana White and the UFC’s influence now stretches far beyond the cage.
